Maxfli Golf Balls 2009
Packaging for the 2009 line of Maxfli Golf Balls. The line was divided into three distinct families: C3, VT, Black Max and Revolution to speak to different consumers, each line was defined by a strong color story. These packages incorporated a variety of foil materials and finishes to create depth and interest on the shelf.
Project Role: Art Direction, Design
Maxfli C3 Black and C3 Gold 2009 | Dick's Sporting Goods
Maxfli VT4 Stacked 2009 | Dick's Sporting Goods
Maxfli VT2, VT3 and VT4 2009 | Dick's Sporting Goods